Emma’s practical, no-nonsense approach to setting up and growing a business is highly refreshing.
Drawing upon her own experience of establishing a successful enterprise and selling in a relatively short period of time, only serves to emphasise the fact that it is not too late to start something new when into your fifties to really support you in your future retirement.
Emma sets out her 7 disciplines in really simple easy to follow terms, her energy and passion for business leap at you from every page and motivate you to get things done. From preparing a business plan in the early stages to successfully managing and growing it as it takes off.
In layman’s terms, BOOM! gives you the confidence to take those first steps, or keep you on the right track if you already have a business.
A must read for every BOOMpreneur!
Read the full blog here » Fab After Fifty
People Reviews
BOOM! makes compelling reading – from the details to the bigger picture. It didn’t take me long to read, but much of the advice takes time to assimilate, and because it’s so beautifully presented, it is a pleasure to dip into as and when needed
A clear strategy, a written business plan, exceptional marketing and keeping control of costs are all required to build an excellent business. And so they are, but in BOOM! they are presented in a clear and practical way with lots of real-life examples.
Emma gives a fascinating insight into how she managed her business, from the spreadsheets she used to how she recruited.
Caroline Eveleigh
Read her blog about BOOM! here »
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